Bengaluru, July16, 2019: Cycle Pure Agarbathies, India’s largest and the only Certified Carbon Neutral agarbathi manufacturer, further strengthened its longstanding support to sports as the prayer partner for the Jaipur Pink Panthers during their 2019 Pro Kabaddi League campaign. Cycle Pure Agarbathies are Prayer Partner for the Jaipur Pink Panthers from 2017 at Pro Kabaddi.

Held across 12 different locations in the country from20thJuly 2019- 19thOctober 2019, the tournament will seeCycle Pure Agarbathiesonboth sleeves of the jersey, AV and static logostheLED screens, along with signage, archways, red carpetand in-stadia upper tier branding during home games. Cycle Pure will also be a toss representative at a JPP Home match.

Talking about the partnership, Mr. Arjun Ranga, Managing Director, Cycle Pure Agarbathies, said, “Kabaddi has been able to garner a spectacular Audience over the years. The Pro Kabaddi League has the ability to bring people together and we are privileged to be associated with this new Movement amongst the sporting community. Be it our products or associations we have always fostered a sense of respect, reverence and adulation and this association is a logical manifestation of thisvision.”

Over the years, NR Group has become one of the leading companies to associate with sports in the country. Their continuous participation in sporting activities has resulted in exciting cricket properties like Red Alert, Third Umpire branding and Milestone branding. Their Dedicated and continuous focus of NR Group towards nurturing sporting talent has resulted in them being actively involved in the development of different sports like Golf and Tennis.

They have been organizing golf tournaments of national repute at regular intervals in and around Mysore, offering aspiring sporting enthusiasts a platform to hone their skills as well as to witness and learn from established professionals. They have also been sponsoring Squash Player JoshanaChinnappa and Tennis players like PrajwalDev, Suraj R PrabodhVasishtCheruku and Varunya Chandrasekhar.

About NR Group

The Mysuru-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved in to a successfully run business conglomerate with established

presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances, floral extracts (NESSO) and Rangsons Technologies. Today it is truly an Agarbathi to Aerospace conglomerate as it is also involved in making parts for defense helicopters. The organization has largely committed towards social responsibilities and fulfils them, through its charity arm ‘NR Foundation’. NR Group today is managed by the third generation of the Ranga family. For more information on NR Group, please visit http://www.nrgroup.com.

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