The Lion’s Club of Mysore Heritage City along with Kubera's Fuels support Women Empowerment Initiatives.

Mysuru, 12th March 2024: N Ranga Rao and Sons, the foremost producers of agarbathi in India known for their Cycle Pure Agarbathi brand, have initiated a collaboration with Hindustan Petroleum to commemorate the significance of Women’s Day. Dedicated to the cause of women's empowerment, the brand is championing six exemplary women achievers across various domains, while also extending assistance to those in need by donating four wheelchairs to deserving individuals. Furthermore, demonstrating their commitment to enhancing quality of life, the brand sponsored a woman's eye surgery at Annapurna Eye Hospital, emphasizing their dedication to fostering positive change and supporting women's well-being.

The event was graced by esteemed Chief Guests including Ms. Jannavi Murthy and Dr. Ana M Sheriff, alongside Lion Club of Mysore – Lion M N Jayaprakash, AKFPT President - Mr. Basave Gowda, HPCL Sales Manager - Mrs. Laxmi Mohan, Kuberas Fuels Proprietor - Mr. Kumar K.S, Annapurna Eye Hospital – MD Dr. Aswath Kumar and members from J Com Table 1 were present. The event was organized by girls team of Kuberas Fuels. In addition to these notable initiatives, they also unveiled the social media profiles of Kubera Fuels, introducing a Women’s Day selfie station, and offering attractive gifts to the first 200 customers. Moreover, the event served as a platform for fostering meaningful connections and collaborations, with networking sessions providing opportunities for like-minded individuals to exchange ideas and forge partnerships in support of gender equality.

Speaking on the occasion, Ms. Jannavi Murthy, Creative Perfumer, N R Group, says, “As part of a progressive organization and a family that has consistently prioritized the empowerment of women, we are delighted to collaborate with like-minded individuals in commemorating Women's Day. Recognizing the pivotal role women play in nurturing each other, we are here today to celebrate and uplift women across sectors. Every individual deserves recognition, and through this initiative, we aim to express our appreciation for women's contributions.”

The initiative strengthened the commitment of the organisation towards advancing women's empowerment and striving to create a more inclusive society for all. It left an indelible impression on all attendees, inspiring them to persist in their endeavors to promote gender equality in their respective spheres of influence.

About NRRS

The Mysuru-based NRRS was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathi which has today become the largest selling incense stick brand in the world. From a modest beginning, NRRS has evolved into a successfully-run business conglomerate with an established presence in India and abroad.

The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances, floral extracts (NESSO), and Rangsons Technologies. Today, it is truly an Agarbathi to Aerospace conglomerate as it is also involved in making parts for defense helicopters. The organization has largely committed itself towards social responsibilities and fulfills them through its charity arm NR Foundation.

NR Group today is managed by the third generation of the Ranga family. For more information on NR Group, please visit https://www.nrgroup.com

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